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Global newsroom for the
refill revolution

We're building the world's largest directory of sustainable packaging news. Join media outlets, journalists and brands from 40+ countries sharing the refill movement.

Starting September 2026
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Media outlets & journalists: Feature refill news to your audience. Free partnership. Global reach. Contact us →

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Media Partner VPC
Media Partner Farmaventas
Media Partner Farmaventas
Looking for media partners Contact us →
Latest news
Trends May 16, 2026 Press

The refill model is reshaping worlwide retail — which brands lead the shift

The refill model is reshaping global retail — brands race to secure their spot Many beauty, home and food brands have already reserved their day on Refill.Day. The platform will be the reference calendar for the sustainable packaging movement.. Join us +

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Brand🧴
BeautyMay 14

Aura Refill launches biodegradable refill pod in 12 countries

The new pod format eliminates 94% of single-use plastic vs traditional bottles.

Press🫙
FoodMay 13

Bulk grocery stores record best quarter ever across Southern Europe

Sales at zero-waste shops up 31% year-on-year according to new industry data.

Brand🏠
HomeMay 12

CleanLoop introduces concentrate format — 1 capsule = 3 litres

The Barcelona startup cuts logistics emissions by 78% with its new line.

Press📋
RegulationMay 11

EU passes directive cutting single-use plastic by 70% before 2030

New regulation mandates refill-ready packaging for all cosmetics above 50ml.

Brand
BeautyMay 10

Verdé Cosmetics achieves 100% refillable range two years ahead of target

All 47 SKUs now available in refill format across 8 European markets.

Press📈
MarketMay 9

Global reusable packaging market to reach $8.4B by 2027 — Statista

Growth driven mainly by beauty, food and household cleaning categories.

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Supported by media partners
Media Partner VPC
Media Partner Farmaventas
Media Partner Farmaventas
Looking for media partners Contact us →
Media Partner VPC
Media Partner Farmaventas
Media Partner Farmaventas
Looking for media partners Contact us →